[Houston, TX] January 19, 2024–Compugen Systems Inc., is thrilled to announce that Kara Rudy, Founder + President of MarketDesign Consulting LLC has officially joined Compugen Systems Inc., as Chief Marketing Officer, effective January 1st, 2024. In a strategic move that had parent company Compugen Inc. acquire MarketDesign, Kara will remain a company shareholder and retain her leadership role as Chief Operating Officer + Board Member, while also assuming the role of VP, Marketing at Compugen Inc. This strategy reflects a shared commitment among the Compugen Group of Companies to reshaping the technology industry through brand differentiation, organizational alignment, and digital strategy.
Kara brings a unique perspective working in and for technology companies for nearly two decades. She has earned recognition as a best-in-class IT marketer, teaming with IT resellers, VARs, MSPs, and SaaS organizations to create brand impact and drive growth. She started MarketDesign in 2018, turning it from start-up to a seven-figure company in five years, and proudly contributed nearly $30,000 to cancer research over its tenure. Kara is a wife, mother, coach, and mentor, and was recently honored as a 40 Under 40 recipient in her hometown of Syracuse, New York.
Reporting directly to President Terry Mirza, Kara will be responsible for building brand awareness and share of voice through effective go-to-market campaigns and offer development.
"After a thorough search and extensive vetting process, the talent and skillset we found at MarketDesign was unrivaled,” notes Terry Mirza, President of Compugen Systems, Inc. + Board Member at MarketDesign Consulting. “The acquisition of MarketDesign not only strengthens Compugen's position but also sets the stage for the future, combining our rich tech history with MDCo’s commitment to data-driven marketing, digital innovation, and brand evolution."
"There has been a key transition happening in marketing and technology over the last five years with many top players uniting thought leadership with consumer insights. Data is the common thread. It’s so important to let it tell us the story that we tell the world. "
Kara Rudy | Chief Marketing Officer, Compugen Systems Inc.
About Compugen Systems Inc.
Compugen Systems, Inc., an affiliate of Compugen Inc., is an IT service delivery company that focuses on enabling your business outcomes. By coupling innovative technology-based services in the Modern Workspace and Hybrid IT with our uniquely crafted managed, professional, and field services; we’re redefining the customer experience. We believe that every day we have, is another opportunity to innovate, inspire, and impact our world for the better. Join us at www.compugen.us.