In this short clip, Compugen Systems President + CEO Harry Zarek explains why productivity alone should not define the success of Copilot adoption.
While early gains in personal productivity help teams build confidence with AI, the greatest value emerges when organizations begin to rethink how work gets done—simplifying, changing, or redesigning processes to create measurable business impact.
Key Highlights:
-
Productivity is the starting point. Early improvements help build adoption and confidence.
-
Real value comes next. The greatest impact emerges when organizations rethink and redesign processes.
-
Follow a phased approach. A structured journey helps move from individual productivity to measurable business outcomes.
Understanding this progression helps organizations move beyond experimentation and begin realizing meaningful value from AI.
